单选题According to the text, success or failure of advertising is judged by ______Athe number of products sold.Bincrease of a product’s market share.Cthe improvement of communication and consumers’ attitude toward products.Dincrease of retail outlets.

单选题
According to the text, success or failure of advertising is judged by ______
A

the number of products sold.

B

increase of a product’s market share.

C

the improvement of communication and consumers’ attitude toward products.

D

increase of retail outlets.


参考解析

解析:
该题问的是广告成败的标准。文章倒数第四段首句指出“Note that advertising goals are based on improving communication and consumer attitudes toward a product”,广告的目标也就是判断广告成功的标准,对应选项C。

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