单选题It might take 30 to 40 years for computer newspapers to replace traditional newspapers, because ______.Ait is technologically impossible nowBcomputer newspapers are too expensiveCthere is strong resistance from both the general population and professional journalistsDtraditional newspapers are easy to read
单选题
It might take 30 to 40 years for computer newspapers to replace traditional newspapers, because ______.
A
it is technologically impossible now
B
computer newspapers are too expensive
C
there is strong resistance from both the general population and professional journalists
D
traditional newspapers are easy to read
参考解析
解析:
根据文章最后一句话,It might take 30 to 40 years to complete the change over because people need to buy computers and because newspapers have...可知,人们购买电脑需要金钱,而且传统意义上的报纸已经在纸行业的利润中占据了很大的比重。在短时间内,人们很难达到从电脑上看报纸的水平。故选B。
根据文章最后一句话,It might take 30 to 40 years to complete the change over because people need to buy computers and because newspapers have...可知,人们购买电脑需要金钱,而且传统意义上的报纸已经在纸行业的利润中占据了很大的比重。在短时间内,人们很难达到从电脑上看报纸的水平。故选B。
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听力原文: [29] Moving away from newspapers, let's now focus on magazines. Now the first magazine was a little periodical called The Review, and it was started in London in 1704. It looked a lot like the newspapers of the time. But in terms of its content, it was much different. [30] Newspapers were concerned mainly with news events, but The Review focused on important domestic issues of the day, as well as the policies of the government. Now in England at that time, people could still be thrown in jail for publishing articles that were critical of the king. And that's what happened to Daniel Defoe. He was the outspoken founder of The Review. Defoe actually wrote the first issue of The Review from prison. You see, he had been arrested because of his writings that criticized the policies of the Church of England, which was headed by the king. After his release, Defoe continued to produce The Review and the magazine started to appear on a more frequent schedule, about three times a week. It didn't take long for other magazines to start popping up. [31] In 1709, a magazine called The Tattler began publication. This new magazine contained a mixture of news, poetry, political analysis, and philosophical essays.(30)A.Early newspapers in England.B.The early history of magazines.C.The life of Daniel Defoe.D.Differences between newspapers and magazines.
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Text 2 Whatever happened to the death of newspaper?A year ago the end seemed near.The recession threatened to remove the advertising and readers that had not already fled to the Internet.Newspapers like the San Francisco Chronicle were chronicling their own doom.America's Federal Trade Commission launched a round of talks about how to save newspapers.Should they become charitable corporations?Should the state subsidize them?It will hold another meeting soon.But the discussions now seem out of date.In much of the world there is little sign of crisis.German and Brazilian papers have shrugged off the recession.Even American newspapers,which inhabit the most troubled corner of the global industry,have not only survived but often returned to profit.Not the 20%profit margins that were routine a few years ago,but profit all the same.It has not been much fun.Many papers stayed afloat by pushing journalists overboard.The American Society of News Editors reckons that 13,500 newsroom jobs have gone since 2007.Readers are paying more for slimmer products.Some papers even had the nerve to refuse delivery to distant suburbs.Yet these desperate measures have proved the right ones and,sadly for many journalists,they can be pushed further.Newspapers are becoming more balanced businesses,with a healthier mix of revenues from readers and advertisers.American papers have long been highly unusual in their reliance on ads.Fully 87%of their revenues came from advertising in 2008,according to the Organization for Economic Cooperation&Development(OECD).In Japan the proportion is 35%.Not surprisingly,Japanese newspapers are much more stable.The whirlwind that swept through newsrooms harmed everybody,but much of the damage has been concentrated in areas where newspapers are least distinctive.Car and film reviewers have gone.So have science and general business reporters.Foreign bureaus have been savagely cut off.Newspapers are less complete as a result.But completeness is no longer a virtue in the newspaper business.By saying“Newspapers like…their own doom”(Lines 23,Para.1),the author indicates that newspapers____A.neglected the sign of crisisB.failed to get state subsidiesC.were not charitable corporationsD.were in a desperate situation
Text 2 Whatever happened to the death of newspaper?A year ago the end seemed near.The recession threatened to remove the advertising and readers that had not already fled to the Internet.Newspapers like the San Francisco Chronicle were chronicling their own doom.America's Federal Trade Commission launched a round of talks about how to save newspapers.Should they become charitable corporations?Should the state subsidize them?It will hold another meeting soon.But the discussions now seem out of date.In much of the world there is little sign of crisis.German and Brazilian papers have shrugged off the recession.Even American newspapers,which inhabit the most troubled corner of the global industry,have not only survived but often returned to profit.Not the 20%profit margins that were routine a few years ago,but profit all the same.It has not been much fun.Many papers stayed afloat by pushing journalists overboard.The American Society of News Editors reckons that 13,500 newsroom jobs have gone since 2007.Readers are paying more for slimmer products.Some papers even had the nerve to refuse delivery to distant suburbs.Yet these desperate measures have proved the right ones and,sadly for many journalists,they can be pushed further.Newspapers are becoming more balanced businesses,with a healthier mix of revenues from readers and advertisers.American papers have long been highly unusual in their reliance on ads.Fully 87%of their revenues came from advertising in 2008,according to the Organization for Economic Cooperation&Development(OECD).In Japan the proportion is 35%.Not surprisingly,Japanese newspapers are much more stable.The whirlwind that swept through newsrooms harmed everybody,but much of the damage has been concentrated in areas where newspapers are least distinctive.Car and film reviewers have gone.So have science and general business reporters.Foreign bureaus have been savagely cut off.Newspapers are less complete as a result.But completeness is no longer a virtue in the newspaper business.The most appropriate title for this text would be____A.American Newspapers:Struggling for SurvivalB.American Newspapers:Gone with the WindC.American Newspapers:A Thriving BusinessD.American Newspapers:A Hopeless Story
共用题干Local Newspapers in Britain1. Britain has a large circulation(发行量)of the national newspapers. The Daily Mirror and The Daily Express both sell about 4 million copies each day.On average,every family will buy one newspaper in the morning,and take two or three on Sundays.2. Local newspapers are just as popular as the national ones in Britain.Local papers have a weekly circulation of 1 3 million.Nearly every town and country area has its own paper,and almost every local paper is financially holding its own.Many local newspapers are earning good profits.3. Local newspapers have their special characteristics.They mainly satisfy interest in local events-births,weddings,deaths,council meetings,and sports.Editors often rely on a small staff of people who know the district well.Clubs and churches in the neighborhood regularly supply these papers with much local news.Local news does not get out of date as quickly as national news .If there is no room for it in this week's edition,a news item can be held over until the following week.4. The editor of a local newspaper never forgets that the success of any newspaper depends on advertising.For this reason,he is keen to keep the good will of local businessmen.If the newspaper sells well with carefully chosen news items to attract local readers,the businessmen will be grateful to the paper for the opportunity of keeping their products in the public eye.5. Local newspapers seldom comment on problems of national importance,and editors rarely take sides on political questions.But they can often provide service to the community in expressing public feeling on local issues.A newspaper can sometimes persuade the council to take action to improve transport,provide better shopping facilities,and preserve local monuments and places of interest. Local newspapers are well received because they carry articles that please______.A: a lot of moneyB: British peopleC: morningD: local peopleE: national issuesF: local issues
单选题Peter _____ his job from a computer corporation because his salary was too low.AimposedBquitCinclinedDhealed
单选题What is the text about?AAdvertisements are the most important part in newspapers.BIt introduces newspapers past and today and its contents.CThere is a lot of useful information on newspapers.DPeople like newspapers very much.
单选题Journalists are not eager to accept computer newspapers, because ______.Athey don’t know how to use computersBthey think computer newspapers take too much time to readCthey think the new technology is badDthey have been trained to write for traditional newspapers
单选题Which of the following is NOT an advantage of computer newspapers?AThey are cheaper than traditional newspapers.BThey are very convenient to use.CYou can get more information from them quickly.DYou can easily save information for future use.
问答题Practice 2 The British are the most voracious newspaper readers in the world. They read newspapers at breakfast; they walk to the bus reading a newspaper; they read a newspaper on the bus, as they go to work; and on the way back home, after work, they are engrossed in an evening newspaper. There are many “morning papers”, both national and provincial. The most famous is The Times. Contrary to what many foreigners believe, this is not a government newspaper. The various newspapers usually have their own views on politics, but they are not organs of the political parties, with the exception of the Communist Morning Star. Bold headlines and a variety of photographs are features of the British press. Some newspapers, such as the sober Daily Telegraph and The Times (which belong to the “quality press’’) use photographs sparingly. The more “popular” newspapers, using the small or “tabloid” format, such as the Daily Express, the Daily Mail, the Daily Mirror and The Sun, use pictures extensively and also run strip-cartoons and humorous drawings, some of which present striking pictorial comment on politics. Besides offering features common to newspapers all over the world, British newspapers specialize in pages devoted to criticism of the arts and a woman’s page. One feature found in many foreign newspapers is missing in British papers: the serial. Nearly all papers pay special attention to the reporting of sport and athletics. The evening newspapers (the first editions of which appear in the morning!) are often bought because the purchaser wants to know the winner of a race, or to get a good tip for a race that is still to be run. There is no censorship of the press in Britain (except in wartime), though of course all newspapers-like private persons-are responsible for what they publish, and be sued for libel for publishing articles that go beyond the bounds of decency, or for “contempt for court” (e. g. calling man a murderer while he is still being tried). Such lawsuits are infrequent. The population of the United Kingdom is now over 55,000,000. About 17,500,000 newspapers are sold every day. The British people, therefore, are great readers of newspapers. There are few homes to which one newspaper is not delivered every morning. Many households have two, or even three, newspapers every day. One newspaper may be delivered at the house, a member of the family may buy one at the station bookstall to read in the train as he goes to town, and someone else in the family may buy an evening newspaper later in the day.
问答题Practice 6 ● In your company twenty employees receive, at the company’s expense, a personal copy of a daily financial newspaper, which they collect from reception each day. There have been disputes with the newspaper deliveryman about the correct number that should be delivered. ● Your manager has asked you to investigate and you have discovered: ● Employees who are not entitled to newspapers take them from reception. ● The newspapers are delivered. And taken, before the receptionist arrives for work. ● There are spare copies when employees are absent or away on business trips. ● Write a short report of 200—250 words to your manager suggesting how to make sure that the correct number of newspapers is delivered each day and that the right person receive them.
单选题ALowering the prices of their newspapers.BShortening their news stories.CAdding variety to their newspaper content.DIncluding more advertisements in their newspapers.
单选题From the passage, we can conclude that ______.Aweekly newspapers and other weekly news magazines are for busy peopleBdaily newspapers are for people in general onlyCnews can be used for educational purposesDnews services compete for readers
单选题We can infer from the passage that ______.Aall technological changes are goodBall technologies will eventually replace old onesCnew technologies will eventually replace old onesDtraditional newspapers are here to stay for another century
单选题From the passage, it can be concluded that weekly newspapers and magazines are intended for ______.Aa general audienceBa specific audienceCpeople at the universitiesDan international audience