Every morning,kids from a local high school are working hard．They are making and selling special coffee at a coffee cafe．They are also making a lot of money.These students can make up to twelve hundred dollars a day．They are selling their special coffee to airplane passengers．After the students get paid,the rest of the money goes to helping a local youth project.These high school students use a space in the Oakland airport．It is usually very crowded.Many people who fly on the planes like to drink the special coffee.One customer thinks that the coffee costs a lot but it is good and worth it．Most customers are pleasant but some are unhappy．They do not like it if the coffee care is not open for business.The students earn$6.10 an hour plus tips．They also get school credit while they learn how to run a business．Many of the students enjoy the work although it took some time to learn how to do it.They have to learn how to steam milk,load the pots,and add flavor．It takes some skill and sometimes mistakes are made．The most common mistake is forgetting to add the coffee．Which statement is NOT true?A.B.At the same time they learn how to run businesC.They also get school crediD.They give the money they earned to their school to
Every morning,kids from a local high school are working hard．They are making and selling special coffee at a coffee cafe．They are also making a lot of money.
These students can make up to twelve hundred dollars a day．They are selling their special coffee to airplane passengers．After the students get paid,the rest of the money goes to helping a local youth project.
These high school students use a space in the Oakland airport．It is usually very crowded.
Many people who fly on the planes like to drink the special coffee.
One customer thinks that the coffee costs a lot but it is good and worth it．Most customers are pleasant but some are unhappy．They do not like it if the coffee care is not open for business.
The students earn$6.10 an hour plus tips．They also get school credit while they learn how to run a business．Many of the students enjoy the work although it took some time to learn how to do it.
They have to learn how to steam milk,load the pots,and add flavor．It takes some skill and sometimes mistakes are made．The most common mistake is forgetting to add the coffee．
Which statement is NOT true?
A.
B.At the same time they learn how to run busines
C.They also get school credi
D.They give the money they earned to their school to
These students can make up to twelve hundred dollars a day．They are selling their special coffee to airplane passengers．After the students get paid,the rest of the money goes to helping a local youth project.
These high school students use a space in the Oakland airport．It is usually very crowded.
Many people who fly on the planes like to drink the special coffee.
One customer thinks that the coffee costs a lot but it is good and worth it．Most customers are pleasant but some are unhappy．They do not like it if the coffee care is not open for business.
The students earn$6.10 an hour plus tips．They also get school credit while they learn how to run a business．Many of the students enjoy the work although it took some time to learn how to do it.
They have to learn how to steam milk,load the pots,and add flavor．It takes some skill and sometimes mistakes are made．The most common mistake is forgetting to add the coffee．
Which statement is NOT true?
A.
B.At the same time they learn how to run busines
C.They also get school credi
D.They give the money they earned to their school to
参考解析
解析：选项A出现在第一段，学生们经营咖啡屋赚了不少钱。选项B和C出现在第五段，学生们一边经营，一边学习经商，还能拿到学分。选项D文中没有提到。
相关考题：
Passage OneEvery morning, kids from a local high school are working hard. They are making and selling special coffee at a coffee cafe. They are also making a lot of money.These students can make up to twelve hundred dollars a day. They are selling their special coffee to airplane passengers. After the students get paid, the rest of the money goes to helping a local youth project.These high school students use a space in the Oakland airport. It is usually very crowded. Many people who fly on the planes like to drink the special coffee.One customer thinks that the coffee costs a lot but it is good and worth it. Most customers are pleasant but some are unhappy. They do not like it if the coffee cafe is not open for business.The students earn $ 6.10 an hour plus tips. They also get school credit while they learn how to run a business. Many of the students enjoy the work although it took some time 1o learn how to do it.They have to learn how to steam milk, load the pots, and add flavor. It takes some skill and sometimesmistakes are made. The most common mistake is forgetting to add the coffee.36. Based on the passage, it seems that the purpose of the cafe is to______.A. learn a skillB. help a youth projectC. do businessD. earn school credit
By selling special coffee at a coffee cafe, the students are ______.A. gaining a lot of experienceB. making a lot of moneyC. having a lot of troubleD. learning a lot of knowledge
— You’d like coffee, wouldn ' t you? A、No, I wouldn’t.B、I think I’d rather have tea this morning.C、I think I’d rather have coffee.D、Thanks. The same to you.
BEDGEWOOD - Every morning at Dixie Heights High School, customers pour into a special experiment: the district’s first coffee shop run mostly by students with special learning needs. Well before classes start, students and teachers order Lattes, Cappuccinos and Hot Chocolates. Then, during the first period, teachers call in orders on their room phones, and students make deliveries. By closing time at 9.20 a.m., the shop usually sells 90 drinks. "Whoever made the chi tea, Ms. Schatzman says it was good," Christy McKinley, a second year student, announced recently, after hanging up with the teacher. The shop is called the Dixie PIT, which stands for Power in Transition. Although some of the students are not disabled, many are, and the PIT helps them prepare for life after high school. They learn not only how to run a coffee shop but also how to deal with their affairs. They keep a timecard and receive paychecks, which they keep in check registers. Special-education teachers Kim Chevalier and Sue Casey introduced the Dixie PIT from a similar program at Kennesaw Mountain High School in Georgia. Not that it was easy. Chevalier's first problem to overcome was product-related. Should schools be selling coffee? What about sugar content? Kenton County Food Service Director Ginger Gray helped. She made sure all the drinks, which use non-fat milk, fell within nutrition (营养) guidelines. The whole school has joined in to help. Teachers agreed to give up their lounge (休息室) in the mornings. Art students painted the name of the shop on the wall. Business students designed the paychecks. The basketball team helped pay for cups.59．What is the text mainly about?A．A best-selling coffee.B．A special educational program.C．Government support for schools.D．A new type of teacher-student relationship.
We know from the text that Ginger Gray ．A．manages the Dixie P1T program in Kenton CountyB．sees that the drinks meet health standardsC．teaches at Dixie Heights High SchoolD．owns the school’s coffee shop
共用题干Why Buy Shade-Grown Coffee?When people argue about whether coffee is good for health,they're usually thinking of the health of the coffee drinker. Is it good for your heart?Does it increase blood pressure?Does it help you concentrate?However,coffee affects the health of the human population in other ways, too.Traditionally,coffee bushes were planted under the canopy（树冠）of taller indigenous（土生土长的）trees. However, more and more farmers in Latin America are deforesting the land to grow full-sun coffees.At first,this increases production because more coffee bushes can be plan- ted if there aren't any trees.With increased production come increased profits.Unfortunately,deforesting for coffee production immediately decreases local wildlife habitat Native birds nest and hide from predators（捕食者）in the tall trees and migrating birds rest there.Furthermore,in the long term,the full-sun method also damages the ecosystem because more chemical fertilizers and pesticides are needed to grow the coffee.The fertilizers and pesti- cides kill insects that eat coffee plant,but then the birds eat the poisoned insects and also die. The chemicals kill or sicken other animals as well,and can even enter the water that people will eventually drink.Fortunately,farmers in Central and South America are beginning to grow more coffee bushes in the shade.We can support these farmers by buying coffee with such labels as“shade grown” and“bird friendly.”Sure,these varieties might cost a little more.But we're paying for the health of the birds,the land,ourselves,and the planet. I think it's worth it. What does increased production of full-sun coffee bring about?A: More insects.B:Better quality coffee.C:Larger farms.D:Higher profits.
共用题干Why Buy Shade-Grown Coffee?When people argue about whether coffee is good for health,they're usually thinking of the health of the coffee drinker. Is it good for your heart?Does it increase blood pressure?Does it help you concentrate?However,coffee affects the health of the human population in other ways, too.Traditionally,coffee bushes were planted under the canopy（树冠）of taller indigenous（土生土长的）trees. However, more and more farmers in Latin America are deforesting the land to grow full-sun coffees.At first,this increases production because more coffee bushes can be plan- ted if there aren't any trees.With increased production come increased profits.Unfortunately,deforesting for coffee production immediately decreases local wildlife habitat Native birds nest and hide from predators（捕食者）in the tall trees and migrating birds rest there.Furthermore,in the long term,the full-sun method also damages the ecosystem because more chemical fertilizers and pesticides are needed to grow the coffee.The fertilizers and pesti- cides kill insects that eat coffee plant,but then the birds eat the poisoned insects and also die. The chemicals kill or sicken other animals as well,and can even enter the water that people will eventually drink.Fortunately,farmers in Central and South America are beginning to grow more coffee bushes in the shade.We can support these farmers by buying coffee with such labels as“shade grown” and“bird friendly.”Sure,these varieties might cost a little more.But we're paying for the health of the birds,the land,ourselves,and the planet. I think it's worth it. What is the main idea of this passage?A: Farmers are changing the way they grow coffee.B:Coffee is becoming more expensive to produce.C:Shade-grown coffee is more expensive than sun-grown coffee.D: People should buy shade-grown coffee.
共用题干Why Buy Shade-Grown Coffee?When people argue about whether coffee is good for health,they're usually thinking of the health of the coffee drinker. Is it good for your heart?Does it increase blood pressure?Does it help you concentrate?However,coffee affects the health of the human population in other ways, too.Traditionally,coffee bushes were planted under the canopy（树冠）of taller indigenous（土生土长的）trees. However, more and more farmers in Latin America are deforesting the land to grow full-sun coffees.At first,this increases production because more coffee bushes can be plan- ted if there aren't any trees.With increased production come increased profits.Unfortunately,deforesting for coffee production immediately decreases local wildlife habitat Native birds nest and hide from predators（捕食者）in the tall trees and migrating birds rest there.Furthermore,in the long term,the full-sun method also damages the ecosystem because more chemical fertilizers and pesticides are needed to grow the coffee.The fertilizers and pesti- cides kill insects that eat coffee plant,but then the birds eat the poisoned insects and also die. The chemicals kill or sicken other animals as well,and can even enter the water that people will eventually drink.Fortunately,farmers in Central and South America are beginning to grow more coffee bushes in the shade.We can support these farmers by buying coffee with such labels as“shade grown” and“bird friendly.”Sure,these varieties might cost a little more.But we're paying for the health of the birds,the land,ourselves,and the planet. I think it's worth it. How do farmers find more land for growing full-sun coffee?A: They buy more land from other farmers.B: They cut down trees.C: They move to another country.D:.They turn grassland into farmland.
共用题干Why Buy Shade-Grown Coffee?When people argue about whether coffee is good for health,they're usually thinking of the health of the coffee drinker. Is it good for your heart?Does it increase blood pressure?Does it help you concentrate?However,coffee affects the health of the human population in other ways, too.Traditionally,coffee bushes were planted under the canopy（树冠）of taller indigenous（土生土长的）trees. However, more and more farmers in Latin America are deforesting the land to grow full-sun coffees.At first,this increases production because more coffee bushes can be plan- ted if there aren't any trees.With increased production come increased profits.Unfortunately,deforesting for coffee production immediately decreases local wildlife habitat Native birds nest and hide from predators（捕食者）in the tall trees and migrating birds rest there.Furthermore,in the long term,the full-sun method also damages the ecosystem because more chemical fertilizers and pesticides are needed to grow the coffee.The fertilizers and pesti- cides kill insects that eat coffee plant,but then the birds eat the poisoned insects and also die. The chemicals kill or sicken other animals as well,and can even enter the water that people will eventually drink.Fortunately,farmers in Central and South America are beginning to grow more coffee bushes in the shade.We can support these farmers by buying coffee with such labels as“shade grown” and“bird friendly.”Sure,these varieties might cost a little more.But we're paying for the health of the birds,the land,ourselves,and the planet. I think it's worth it.The full-sun method may affect the following EXCEPT______.A: insectsB: airC: birdsD:humans
共用题干Read with Greater SpeedDo you have difficulty reading in class?if so,a special reading program that helpsmatch sounds with letters could speed up your brain.At least one out of every five elementary school students in the US has trouble learningto read,even when the students are good at other subjects._________(1)Researchers from Yale University,US,studied a group of children from New Yorkand Connecticut State.As part of the study,37 struggling readers received special tutoring.Every day,instructors worked with them on recognizing how written letters representunits of sound called phonemes（音素）.__________(2)By the end of the school year,these children could read faster than before.They alsomade fewer mistakes,and understood more of what they read than they could earlier in theyear.As part of their study,the researchers used a special machine to take action photos of the students' brains._________(3)This is the same part of the brain that becomes active when goodreaders read.This activated brain area appears to include a structure that helps peoplerecognize familiar written words quickly. In lower level readers,this structure remainsinactive.A year later,the brain structure was still working hard in the students who had gonethrough the special tutoring,and they continued to do well in reading tests.________ (4)However,some researchers still doubt the study._________(5)_________（3）A:Many adults are interested in matching sounds with letters.B:The students also practiced reading aloud and spelling.C:The biggest challenge for many of these kids,scientists say,is matching sounds with letters.D:Another group in the study who went through a more traditional reading program didn't show the same progress.E:The pictures showed an increase in activity in the back of the brain on the left side.F:They believe that reading without making any noise or linking words to sounds is more efficient.
Every morning,kids from a local high school are working hard．They are making and selling special coffee at a coffee cafe．They are also making a lot of money.These students can make up to twelve hundred dollars a day．They are selling their special coffee to airplane passengers．After the students get paid,the rest of the money goes to helping a local youth project.These high school students use a space in the Oakland airport．It is usually very crowded.Many people who fly on the planes like to drink the special coffee.One customer thinks that the coffee costs a lot but it is good and worth it．Most customers are pleasant but some are unhappy．They do not like it if the coffee care is not open for business.The students earn$6.10 an hour plus tips．They also get school credit while they learn how to run a business．Many of the students enjoy the work although it took some time to learn how to do it.They have to learn how to steam milk,load the pots,and add flavor．It takes some skill and sometimes mistakes are made．The most common mistake is forgetting to add the coffee．Most customers are pleasant but some are unhappy because__.A.they don't think the skill to make coffee is necessary for studentsB.they think the cafe should be open for businessC.they feel that the work is hard for studentsD.they think the special coffee is too expensive
Every morning,kids from a local high school are working hard．They are making and selling special coffee at a coffee cafe．They are also making a lot of money.These students can make up to twelve hundred dollars a day．They are selling their special coffee to airplane passengers．After the students get paid,the rest of the money goes to helping a local youth project.These high school students use a space in the Oakland airport．It is usually very crowded.Many people who fly on the planes like to drink the special coffee.One customer thinks that the coffee costs a lot but it is good and worth it．Most customers are pleasant but some are unhappy．They do not like it if the coffee care is not open for business.The students earn$6.10 an hour plus tips．They also get school credit while they learn how to run a business．Many of the students enjoy the work although it took some time to learn how to do it.They have to learn how to steam milk,load the pots,and add flavor．It takes some skill and sometimes mistakes are made．The most common mistake is forgetting to add the coffee．A.A high schooB.Students in a high schooC.Teachers in a high schooD.A business compan
Every morning,kids from a local high school are working hard．They are making and selling special coffee at a coffee cafe．They are also making a lot of money.These students can make up to twelve hundred dollars a day．They are selling their special coffee to airplane passengers．After the students get paid,the rest of the money goes to helping a local youth project.These high school students use a space in the Oakland airport．It is usually very crowded.Many people who fly on the planes like to drink the special coffee.One customer thinks that the coffee costs a lot but it is good and worth it．Most customers are pleasant but some are unhappy．They do not like it if the coffee care is not open for business.The students earn$6.10 an hour plus tips．They also get school credit while they learn how to run a business．Many of the students enjoy the work although it took some time to learn how to do it.They have to learn how to steam milk,load the pots,and add flavor．It takes some skill and sometimes mistakes are made．The most common mistake is forgetting to add the coffee．All of the money that the students make goes to helping a local__projectA.youthB.storeC.adultD.sports
Coffee is the（ ）of this district and brings local farmers a lot of money。A.majorityB.spiceC.stapleD.elite
资料：Did your child's brain shrink last summer? Probably not, but it may have shifted into reverse, according to a study by Dr. Harris Cooper, professor of psychology at the University of Missouri-Columbia. The study found that when students return to school after a long summer vacation, they've lost one to three months worth of learning.The decline is more detrimental for math than it is for reading. "All students lose math skills," says Cooper. It may be because community and home environments give kids more opportunities to practice reading than math. The study also found that income has an impact on how much a student loses or gains in reading. Middle-class children actually gained in reading over the summer, while lower-income students experienced losses. Cooper attributes this to the enrichment activities that many middle-class kids participate in over the summer, such as camp and trips.Your kids don't have to spend the summer stuck in reverse. "Parents can help their kids retain educational skills," says Cooper. He suggests the following five tips to kick off a learning-filled summer.1. Keep lots of books around and make regular trips to the library. Most libraries schedule special summer events for kids. Sign up your family! 2. Think about what your kids may be learning next year when you plan the family vacation. Talk with teachers to find out what they'll be covering in class. If it's a unit on the civil war for example, you may want to schedule a visit to Gettysburg. If it's geology, visit a national park.3. Keep math in mind. Since kids lose more math skills than anything else over the summer, try to do some special planning to find math-related activities. For example, if you can't decide whether to sign your child up for "Shakespeare's Theater" or "Math Magic" at the local community center, go with the math.4. Consider summer school or tutoring. Struggling kids can get a lot of different kinds of help from these programs. Summer school can also enrich and accelerate learning in areas where kids show a special interest.5. Call the curriculum coordinator in your child's school district, visit the school board office, or contact the schools of education at local colleges and universities to find out what educational programs will be offered in your area over the summer.Remember to keep it fun! You don't want to sour your kids on learning during the summer break.How to keep kids from losing more math skills, according to Dr. Harris Cooper? （ ）A.Doing some special planning to have math-related activitiesB.Signing up for programs like “Shakespeare’s Theater”C.Having less reading activities over the summerD.Going to the libraries more often
共用题干Read With Greater Speed Do you have difficulty reading in class?If so,a special reading program that helps match sounds with letters could speed up your brain.At least one out of every five elementary school students in the U.S. has trouble learning to read,even when the students are good at other subjects.________(1)Researchers from Yale University,U. S.,studied a group of children from New York and Connecticut State.As part of the study,37 struggling readers received special tutoring.Every day,instructors worked with them on recognizing how written letters represent units of sound called phonemes（音素）._______(2)By the end of the school year,these children could read faster than before.They also made fewer mistakes,and understood more of what they read than they could earlier in the year.As part of their study,the researchers used a special machine to take action photos of the students' brains._______(3)This is the same part of the brain that becomes active when good readers read.This activated brain area appears to include a structure that helps people recognize familiar written words quickly.In lower level readers,this structure remains inactive.A year later,the brain structure was still working hard in the students who had gone through the special tutoring,and they continued to do well in reading tests.________(4) However,some researchers still doubt the study.________(5)_________（2）A: Many adults are interested in matching sounds with letters.B: The students also practiced reading aloud and spelling.C: The biggest challenge for many of these kids,scientists say,is matching sounds with letters.D:.Another group in the study who went through a more traditional reading program didn't show the same progress.E: The pictures showed an increase in activity in the back of the brain on the left side.F: They believe that reading without making any noise or linking words to sounds is more efficient.
共用题干New Foods and the New WorldIn the last 500 years,nothing about people—not their clothes,ideas,or languages—has changed as much as what they eat. The original chocolate drink was made from the seeds of the cocoa tree by South American Indians .The Spanish introduced it to the rest of the world during the 1500's .And although it was very expensive,it quickly became fashionable.In London,shops where chocolate drinks were served became important meeting places. Some still exist today.The potato is also from the New World. Around 1600,the Spanish brought it from Peru to Europe,where it soon was widely grown. Ireland became so dependent on it that thousands of Irish people starved when the crop failed during the“Potato Famine”of 1845—1846,and thou- sands more were forced to emigrate to America.There are many other foods that have traveled from South America to the Old World. But some others went in the opposite direction. Brazil is now the world's largest grower of coffee,and coffee is an important crop in Colombia and other South American countries.But it is native to Ethiopia. It was first made into a drink by Arabs during the 1400's.According to an Arabic legend,coffee was discovered when a person named Kaldi noticed that his goats were attracted to the red berries on a coffee bush.He tried one and experienced the “wide-awake”feeling that one-third of the world's population now starts the day with. The Arabic legend is used to prove thatA:.coffee was first discovered by KaldiB: coffee was first discovered by Kaldi's goatsC:.coffee was first discovered in south American countriesD: coffee drinks were first made by Arabs
问答题Practice 7 When people argue about whether coffee is good for health, they're usually thinking of the health of the coffee drinker. Is it food for your heart? Does it increase blood pressure? Does it help you concentrate? However, coffee affects the health of the human population in other ways, too. Traditionally, coffee bushes were planted under the canopy (树冠) of taller indigenous (土生土长的) trees. However, more and more farmers in Latin America are deforesting the land to grow full-sun coffees. At first, this increases production because more coffee bushes can be planted if there aren’t any trees. With increased production come increased profits. Unfortunately, deforesting for coffee production immediately decreases local-wildlife habitat. Native birds nest and hide from predators (捕食者) in the tall trees and migrating birds rest there. Furthermore, in the long term, the full-sun method also damages the ecosystem because more chemical fertilizers and pesticides are needed to grow the coffee. The fertilizers and pesticides kill insects that eat coffee plant, but then the birds eat the poisoned insects and also die. The chemicals kill or sicken other animals as well, and can even enter the water that people will eventually drink. Fortunately, farmers in Central and South America are beginning to grow more coffee bushes in the shade. We can support these farmers by buying coffee with such labels as "shade grown" and "bird friendly." Sure, these varieties might cost a little more. But we're paying for the health of the birds, the land, ourselves, and the planet. I think it's worth it.
单选题His morning routine included eating an English muffin with grape jelly, then to drink coffee from a styrofoam cup, and sitting down to draw his daily comic strip.Athen to drink coffee from a styrofoam cupBdrinking coffee from a styrofoam cupCthen drink coffee from a styrofoam cupDfrom a styrofoam cup he would drink coffeeEhe would drink coffee from a styrofoam cup
问答题Practice 3 Tea, that most quintessential of English drinks, is a relative latecomer to British shores. Although the custom of drinking tea dates back to the third millennium BC in China, it was not until the mid-17th century that the beverage first appeared in England. The use of tea spread slowly from its Asian homeland, reaching Europe by way of Venice around 1560, although Portuguese trading ships may have made contact with the Chinese as early as 1515. It was the Portuguese and Dutch traders who first imported tea to Europe, with regular shipments by 1610. England was a latecomer to the tea trade, as the East India Company did not capitalize on tea’s popularity until the mid-18th century. Coffee Houses Curiously, it was the London coffee houses that were responsible for introducing tea to England. One of the first coffee house merchants to offer tea was Thomas Garway, who owned an establishment in Exchange Alley. He sold both liquid and dry tea to the public as early as 1657. Three years later he issued a broadsheet advertising tea at ￡6 and ￡10 per pound (ouch!), touting its virtues at “making the body active and lusty”, and “preserving perfect health until extreme old age”. Tea gained popularity quickly in the coffee houses, and by 1700 over 500 coffee houses sold it. This distressed the tavern owners, as tea cut their sales of ale and gin, and it was bad news for the government, who depended upon a steady stream of revenue from taxes on liquor sales. By1750 tea had become the favored drink of Britain’s lower classes. Taxation on Tea Charles II did his bit to counter the growth of tea, with several acts forbidding its sale in private houses. This measure was designed to counter sedition, but it was so unpopular that it was impossible to enforce it. A 1676 act taxed tea and required coffee house operators to apply for a license. This was just the start of government attempts to control, or at least, to profit from the popularity of tea in Britain. By the mJd-18th century the duty on tea had reached an absurd119%. This heavy taxation had the effect of creating a whole new industry-tea smuggling. Smuggling Tea Ships from Holland and Scandinavia brought tea to the British coast, then stood offshore while smugglers met them and unloaded the precious cargo in small vessels. The smugglers, often local fishermen, snuck the tea inland through underground passages and hidden paths to special hiding places. One of the best hiding places was in the local parish church! Even smuggled tea was expensive, however, and therefore extremely profitable, so many smugglers began to adulterate the tea with other substances, such as willow, licorice, and sloe leaves. Used tea leaves were also retried and added to fresh leaves.
单选题For Question 1, select one answer choice. Which of the following can be inferred from the overall process involved in preparing coffee beans?ACoffee beans must be roasted longer than coffee berries.BSoaking is the lengthiest step in the preparation process.CConsumer preference regarding the final strength and color of coffee varies.DA consumer’s passion for coffee determines exactly how the beans are processed.EThe more exotic and unfamiliar the coffee bean, the longer it takes to prepare.
问答题Converting the Masses: Starbucks in China It sounds like Mission Impossible: Sell coffee to China’s tea drinkers. Starbucks’ solution is to select high-profile locations on the busiest streets, where stores are sure to seduce the see-and-be-seen set. As Starbucks launches an aggressive expansion in China, a coffee frontier steeped in nearly, 000 years of tea. The goal: to build hip hang-outs mat tap into a new taste for China’s emerging middle class. Starbucks China doesn’t plan any advertising, promotions, or other marketing strategies, aside from sponsoring an online coffee club and the occasional office-tower coffee tasting. Instead, the company is counting on selecting such high-visibility, high-traffic cafe locations that they market themselves. Its main advertising medium is the store itself. But in fast-changing Chinese cities, finding locations that will embody the fight lifestyle is more akin to gambling than science. The computerized mapping databases that the company uses to test a potential street comer in the United States would be little help in Chinese cities. Starbucks also faces an uphill battle. Local media reported that 70％of people they surveyed would rather not see the chain in Beijing’s Forbidden City. And even for middle-class Chinese, Starbucks is a barely affordable luxury. While retailers say a top marketing weapon in urban China is to charge more for public consumption. That’s because Chinese customers have different priorities than their American yuppie counterparts. Guys 40 years old are not coffee drinkers, but if the environment is good and the coffee is not bad, they’ll come back. The store layout, artwork and food options make Starbucks more friendly to Chinese eyes, but coffee remains the core offering and people don’t go there for the coffee. They go there to present themselves as modem Chinese in a public setting.
单选题The local government leaders are making every effort to（）the problem of poverty.AloosenBtackleCremoveDencounter
问答题As Starbucks launches an aggressive expansion in China, a coffee frontier steeped in nearly, 5000 years of tea. The goal: to build hip hang-outs mat tap into a new taste for China’s emerging middle class. Starbucks China doesn’t plan any advertising, promotions, or other marketing strategies, aside from sponsoring an online coffee club and the occasional office-tower coffee tasting. Instead, the company is counting on selecting such high-visibility, high-traffic cafe locations that they market themselves. Its main advertising medium is the store itself.
单选题The main topic of this passage is _____.Athe attitude of society towards educationBthe various curricula in high school educationCthe importance of basic academic skills in schoolsDthe importance of students’ making their own decisions