资料：欧洲的经济学家Mr.T首先跟你谈了欧洲的一些优势，以及一些好的企业。请根据下列资料回答问题The best-selling sports drink, Zumo, is produced by Zumospa, a food and drinks company based in Valencia, Spain. In the last financial year, Zumo contributed 30 million Euros to Zumospa’s annual sales revenue, accounting for of the company’s total turnover. It is, in fact, Zumospa’s cash cow, generating more revenue than any other of its products.At present, Zumo is sold only in Europe. However, the sports drink market is the most rapidly growing segment of the world beverage market. Zumospa is now looking outside Spain for markets and would like to make Zumo a global brand.Zumospa needs to reposition it for the global market. Initial research suggests that Zumo is perceived as a Spanish drink and its close identification with Spain may not be suitable when developing a global brand.What can be inferred from the article?（ ）A.Zumo does not need to change its brand name.B.Zumospa only produces sports drinks.C.Zumo is available in Europe and North America.D.Spanish identity is not suitable for Zumo to tap into global market.
资料：欧洲的经济学家Mr.T首先跟你谈了欧洲的一些优势，以及一些好的企业。请根据下列资料回答问题
The best-selling sports drink, Zumo, is produced by Zumospa, a food and drinks company based in Valencia, Spain. In the last financial year, Zumo contributed 30 million Euros to Zumospa’s annual sales revenue, accounting for of the company’s total turnover. It is, in fact, Zumospa’s cash cow, generating more revenue than any other of its products.
At present, Zumo is sold only in Europe. However, the sports drink market is the most rapidly growing segment of the world beverage market. Zumospa is now looking outside Spain for markets and would like to make Zumo a global brand.
Zumospa needs to reposition it for the global market. Initial research suggests that Zumo is perceived as a Spanish drink and its close identification with Spain may not be suitable when developing a global brand.
What can be inferred from the article?（ ）
The best-selling sports drink, Zumo, is produced by Zumospa, a food and drinks company based in Valencia, Spain. In the last financial year, Zumo contributed 30 million Euros to Zumospa’s annual sales revenue, accounting for of the company’s total turnover. It is, in fact, Zumospa’s cash cow, generating more revenue than any other of its products.
At present, Zumo is sold only in Europe. However, the sports drink market is the most rapidly growing segment of the world beverage market. Zumospa is now looking outside Spain for markets and would like to make Zumo a global brand.
Zumospa needs to reposition it for the global market. Initial research suggests that Zumo is perceived as a Spanish drink and its close identification with Spain may not be suitable when developing a global brand.
What can be inferred from the article?（ ）
A.Zumo does not need to change its brand name.
B.Zumospa only produces sports drinks.
C.Zumo is available in Europe and North America.
D.Spanish identity is not suitable for Zumo to tap into global market.
B.Zumospa only produces sports drinks.
C.Zumo is available in Europe and North America.
D.Spanish identity is not suitable for Zumo to tap into global market.
参考解析
解析：本题考查的是推理判断。
【关键词】inferred
【主题句】
第3自然段Zumospa needs to reposition it for the global market.Initial research suggests that Zumo is perceived as a Spanish drink and its close identification with Spain may not be suitable when developing a global brand.全球市场的初步研究表明，Zumospa需要为国际市场重新定位。初步研究显示，Zumo被认为是一种西班牙饮料，而与西班牙的密切联系在发展全球品牌时可能并不合适。
【解析】本题的问题是“从文章中可以推断出什么？”。选项A意为“Zumo并不需要改变它的商标名称”；选项B 意为“Zumospa只生产运动饮料”；选项C意为“Zumo在欧洲和北美都能买到”；选项D意为“西班牙的身份并不适合Zumo进入全球市场”。根据主题句，结合选项故选D。
【关键词】inferred
【主题句】
第3自然段Zumospa needs to reposition it for the global market.Initial research suggests that Zumo is perceived as a Spanish drink and its close identification with Spain may not be suitable when developing a global brand.全球市场的初步研究表明，Zumospa需要为国际市场重新定位。初步研究显示，Zumo被认为是一种西班牙饮料，而与西班牙的密切联系在发展全球品牌时可能并不合适。
【解析】本题的问题是“从文章中可以推断出什么？”。选项A意为“Zumo并不需要改变它的商标名称”；选项B 意为“Zumospa只生产运动饮料”；选项C意为“Zumo在欧洲和北美都能买到”；选项D意为“西班牙的身份并不适合Zumo进入全球市场”。根据主题句，结合选项故选D。
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